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Sources list for THE CURRENT TREND OF FINANCIAL SERVICE MARKETING IN INDIA:

Financial Services Authority. (2002). The FSA's regulatory approach to financial promotions. U.K.: Financial Services Authority. Available from: http://www.fsa.gov.uk/pubs/other/fin_promo.pdf Accessed 8^th February 2005
Advertising and Sales Promotion

White, Lawrence J. (1996). "Competition versus Harmonization: An Overview of International Regulation of Financial Services," in Claude Barfield, ed., International Trade in Financial Services. Washington: American Enterprise Institute, pp. 5-48.
The Deregulation of Australian Financial Systems

U.S. Small Business Corporation. (2003). Financial Services Fact Book. Financial Services Fact Books.
Forming a Bank Holding Company

PRACTICAL LAW COMPANY. (Jan 13^th 2005). PLC Financial Services - Financial Promotion. U.K.: Legal & Commercial Publishing Ltd 1990 - 2005. Available from: http://fs.practicallaw.com/0-200-1106 Accessed 9^th February 2005
Advertising and Sales Promotion

Modernizing Financial Services: Combining Banking and Commerce (1997) Statement of George G. Kaufman and John F. Smith Professor of Finance and Economics Loyola University Chicago and Co-Chair, Shadow Financial Regulatory Committee Before the Subcommittee
Continental Illinois National Bank

 

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