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Sources list for ADVERTISING EFFECTS PAPER ON THE PUBLIC ON POP CULTURE:

Hip-Hop culture shaping and being shaped by pop culture in New Zealand, Japan, Cuba, and the U.S." 2004. http://www.hiphopconvention.org /issues/international/global.cfm Hip-Hop culture shaping and being shaped by pop culture in New Zealand, Japan, Cuba, and the U.S." 2004. http://www.hiphopconvention.org /issues/international/global.cfm
Globalization and Culture

Maddox L. Measuring Web Advertising Effectiveness In China. Journal Of Advertising Research. 1 Mar. 2003.
Global Marketing Differences

KAMINS, MICHAEL A., MERIBETH J. BRAND, STUART A. HOEKE, and JOHN C. MOE. 1989 "Two-Sided Versus One-Sided Celebrity Endorsements: The Impact on Advertising Effectiveness and Credibility." Journal of Advertising 18, : 4-10.
The Economic Impact of Michael Jordan

Miller, Karl E. (2006). Anti-tobacco advertising has positive effects on adolescents. American Family Physician, v73 n6, 1084.
Television Exposure

Umberger, Daryl. (2002) "Single Bars" St: James Encyclopedia of Pop Culture. Volume: 3. pp: 16-28
Cultural Studies

 

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